46 Best (Free) AI Tools For Marketing And Business Automation

The rapid rise of AI marketing automation can leave businesses feeling overwhelmed and unsure of how to navigate the challenges and opportunities that come with this technology. For example, maybe you want to adopt AI for marketing but don't know where to start. Or perhaps you’ve started looking into AI tools, but there are so many options that it’s hard to choose the right one for your business. Whatever the case, this blog will help you get your bearings by revealing the best free AI tools for marketing and business automation.

The AI Report's newsletter will help you learn AI in 5 minutes per day. It’s a practical resource to help you achieve your goals, like finding the best free AI tools for marketing and business automation. Using simple language and digestible modules, it’ll help you quickly grasp the fundamentals of artificial intelligence to pick the right tools for your business.

46 Best Free AI Tools for Marketing and Business Automation

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2. Zapier

Zapier is the tool on the market for AI-driven automation. Automate time-intensive tasks and transform text-based inputs into data to answer simple questions to help your team cut down on manual work and scale your business with valuable insights. Use a free version or purchase one of Zapier’s plans for more features.

3. Salesloft

Salesloft is a sales engagement platform offering AI marketing tools to help teams manage their workflows more efficiently. They offer a variety of automation, from email and call automation to cadence management. For example, you can deploy chatbots to provide personalized responses, ask questions, and route conversations to a human sales representative. You can contact Salesloft for a price estimate.

4. Salesforce

Salesforce is a customer relationship management (CRM) software specializing in:

• Sales
• Customer service
• E-commerce
• Analytics
• Marketing automation

For example, Salesforce Einstein AI uses machine learning and predictive analytics to analyze historical customer data and pinpoint patterns that indicate potential churn.

5. Albert.ai

Albert.ai is a “digital ally” that can self-optimize across channels. This AI marketing tool enhances digital advertising performance through advanced automation. It can help with various tasks, from keyword research to optimizing ad spend and audience engagement to reporting. You can contact Albert.ai for a customized price.

6. Optimove

Optimove is a CRM platform that provides customer behavior, campaign performance, hyper-segmentation, A/B testing, and multi-channel tracking. These features give you insights into which campaigns to launch or which customers have been exposed to too many marketing emails. Optimove offers custom pricing solutions based on your company’s needs.

7. Tidio

Tidio is an AI-powered chatbot platform. It helps you focus on conversion rate optimization (CRO) through customer interactions on your website. Use Tidio to improve web conversions and generate leads with live chat to reduce churn rates and build customer loyalty. Start for free or purchase a plan starting at $29, including custom pricing based on your company’s needs.

8. Keyword Insights

Keyword Insights is a robust search engine optimization (SEO) tool with an AI writing assistant designed for modern content creators. The AI writing assistant blends content research, writing, and optimization into a single platform. This interactive AI chat assistant gives you dynamic responses to diverse writing requests, from attention-grabbing introductions to product descriptions.

9. Jasper

Jasper helps you speed up the writing process using generative AI. This AI tool for content generation gives you access to over 50 templates for your marketing assets such as:

• Landing pages
• Emails
• Blog posts

It offers multiple fonts and over 80 languages you can choose from. Jasper is also grounded in your brand’s unique voice and style so that you can maintain consistent, quality content. 

Try Jasper’s free trial or purchase one of their Creator, Pro, or Business plans for more features.

10. Writer

Writer is an AI marketing tool designed to enhance enterprise marketing efforts through advanced copywriting solutions, including a chatbot feature. Writer’s grammar and syntax suggestions transform your writing into professional and accurate copy. It also maintains your company’s brand voice, tone, and style by allowing you to build a database of approved company terminology. 

Access Writer is free, you can purchase a basic plan for $18 per month or contact their sales team for enterprise pricing.

11. Surfer SEO

Surfer SEO helps you improve the content quality of your web pages so your content ranks on search engine results pages (SERPs). This AI for content tool can analyze SERPs, evaluate keywords, and compare your content against the learnings of top-ranking pages. Surfer also offers an outline generator and keyword research tools to help you plan and write content. 

Surfer’s monthly pricing begins at $99 and gives plans for smaller teams, agencies and enterprises.

12. Claude

Claude is an AI assistant focusing on safety, accuracy, and security to enhance user productivity. It supports drafting and iterating on websites, graphics, documents, and code, making it useful for copywriting. You can also share your strongest chats with your team to help further brainstorming and execution. 

Claude offers several pricing models, starting with a free version and scaling up to professional and enterprise levels beginning at $20 per person per month.

13. Smartly.io

Smartly.io is an AI-powered advertising platform that enhances social media marketing by offering creative, media, and intelligence solutions. For example, you can automate creative production assets, optimize cross-channel social media campaigns, conduct social analysis, and predict future performance trends. You can also contact Smartly for customized pricing options.

14. SocialPilot

SocialPilot is a social media management and scheduling platform tailored for businesses and agencies. You can bulk schedule up to 500 posts, assign tasks, and create automated reports. Along with tools for publishing and analytics, SocialPilot has an AI assistant to enhance content creation and a content library for asset management. 

This AI marketing tool platform offers a 14-day free trial without requiring a credit card to sign up. Paid plans begin at $25 per month and scale up for professionals, smaller teams, and agencies.

15. Loomly

Loomly is a social media marketing platform that can help your publishing and planning efforts. It has a content calendar, library, and a feed of post ideas based on trending topics and current events. Loomly also has features and tools for collaboration and approvals, and integrates with networks like:

• Facebook
• Instagram
• LinkedIn
• More

Loomly offers a 15-day free trial, paid plans beginning at $32 per month, and customized pricing for enterprises.

16. Agorapulse

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Agorapulse provides various social media marketing solutions. The platform has a unified inbox, scheduling, publishing and reporting. Like the other AI tools on our list, Agorapulse offers an AI writing assistant to improve your content. They offer integrations with various significant networks such as:

• X (formerly known as Twitter)
• Facebook
• Instagram
• YouTube

They also integrate with Google Analytics. You can try the tool for free for 30 days or purchase one of their plans. The standard plan is $49 per user monthly and scales to custom pricing.

17. Seventh Sense

Seventh Sense is an email marketing tool that uses behavior profiling to attract customers’ attention. It creates predictive models that analyze the best time and day to send email campaigns. Based on their activity, it does this individually for each contact. Marketers can increase email deliverability and improve the sender score. 

Seventh Sense also integrates with HubSpot and Marketo. Seventh Sense offers flexible pricing for business and enterprise customers.

18. Milled

Milled is one of the most significant search engines for e-commerce emails and campaigns. You get access to over 36 million emails from over 100,000 e-commerce brands. Milled offers AI marketing tools for creative inspiration, competitor tracking, and campaign optimization. Milled offers three pricing plans:

• Basic plan for free 
• Professional plan at $99 monthly
• Businesses plan $299 monthly

19. ZeroBounce

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True to its name, ZeroBounce helps you optimize your emails to lower bounce rates. It specializes in email validation and deliverability services and offers a range of tools, including activity data, email scoring, and more. ZeroBounce aims to improve email campaign performance by enhancing list accuracy and inbox placement. 

ZeroBounce provides flexible pricing options, starting with a pay-as-you-go credit model and the lowest subscription plan, which begins at $18 monthly.

20. Reply.io

Reply.io is designed to enhance sales outreach and email marketing through automation and AI-driven tools. It offers features such as:

• Email automation
• Unlimited mailboxes
• Email deliverability kit
• Multichannel conditional sequences
• More

You can also automate meeting schedules to book leads easily. Reply.io has a flexible pricing model, with the lowest monthly plan beginning at $59.

21. Grammarly

Grammarly helps you write accurately through clarity suggestions, grammar checking, plagiarism detection, and style guide adherence. It also offers personalized tone suggestions, whether it’s professional or informal. It supports platforms you likely already write on, including:

• Google Docs
• Microsoft Word
• Gmail

Grammarly’s free plan offers spelling and grammar suggestions and 100 AI prompts. You can purchase a professional or enterprise account to receive more tools.

22. Hemingway Editor

Hemingway Editor uses machine learning (ML) to identify editing opportunities at a sentence level to make your writing stronger. It analyzes your content and suggests where to make it more transparent, concise, or improve your diction. It gives you a readability score and grade level to assess the overall performance of your content. Hemingway is free to use.

23. Frase.io

Frase.io is an AI-driven marketing platform to help you write and edit SEO content. It offers a unified content creation process where users can seamlessly research, write, and optimize content. You can use Frase.io to write content briefs, edit articles, and analyze search queries

Frase.io provides a free trial and various pricing tiers for individuals and businesses. You can also purchase several add-ons to curate the experience you need.

24. Hoppy Copy

Hoppy Copy is an AI tool to enhance email marketing campaigns and newsletters. It offers a range of features, including an editor to help you create engaging copy and a content converter to help you repurpose content across different formats. 

Hoppy Copy also offers a spam checker to identify email deliverability. The platform provides a free seven-day trial and tiered pricing beginning at $23.

25. CreatorIQ

Influencer marketing is a powerful way to reach your target audience, but finding the right partners can waste time. CreatorIQ uses AI algorithms to recommend creators who align with your brand. This tool analyzes creator content, audience demographics, and performance metrics to suggest relevant partners. It can even help you find creators similar to those you've worked with.

26. Pitchbox

If you want to scale up your link-building efforts, Pitchbox makes it easier. The tool helps you find relevant websites to contact and creates personalized outreach emails to increase your chances of getting a response. The neat part is that their AI has been trained on millions of successful link-building emails, so it's not just generating generic content—crafting first-draft messages with proven elements.

27. Attentive

Attentive is a B2C email and SMS marketing software that helps brands create tailored experiences for each customer. The platform analyzes customer behavior to optimize audience segments, determine the best send times, and create personalized customer journeys for each customer. It helps make every campaign and automated flow more effective for your brand.

28. Hubspot

Looking to improve your B2B email performance? Hubspot's AI helps you create and optimize email marketing campaigns that convert better. The tool can generate content, optimize subject lines, and suggest the best send times to boost your open rates. Plus, it integrates seamlessly with Hubspot's CRM (customer relationship management software) so you can track the entire customer journey.

29. ChatGPT

ChatGPT has many uses in marketing, but one of the most popular is as a copy generator. With the right prompt, it can be an LOL LinkedIn post, an all-inclusive blog article, or a targeted tagline.

30. Otter.ai

Otter.ai is a meeting assistant that’ll take notes, automate summaries, and provide full transcripts of your meetings. The AI works in real time, so you can have a list of actionable bullets before a meeting ends. It’ll even capture meeting slides and add them to your notes.

31. Capsule

You either love video editing, or you HATE it. Capsule has features for people in the first category, but it shines for people in the second one. Even someone who’s never edited a video before can quickly snip and paste clips, improve the appearance of motion graphics, and add extras like captions and soundtracks.

32. Arcads

Arcads is an AI-enabled marketing tool that generates ads with super-realistic AI “actors” based on a text script you provide. Some actors are entirely AI-generated, but you can choose an AI actor based on an influencer. With Arcads, you can make a single-actor video or, even better, make a mashup of several AI influencers talking about your products or message. 

33. Notion AI

Notion AI adds a layer of intelligence to the popular productivity platform, acting like a digital assistant that enhances your ability to manage tasks, generate content, and brainstorm ideas. By integrating AI, Notion streamlines workflows, helping you finish more quickly. You can query your notes, projects, and documents in plain English, receiving instant answers that keep you on track. 

Notion AI’s seamless integration into existing features and its emphasis on data privacy and security (including protection from adversarial AI threats) make it a must-have for teams and individuals seeking to optimize their productivity. 

34. Lexica Art

Lexica Art is an AI-powered image generator that produces visually striking and brand-consistent graphics.  Whether you need images for blog posts, social media, or marketing materials, Lexica Art offers an alternative to generic stock photos, allowing you to create unique, eye-catching visuals that resonate with your audience. 

35. Buffer

Buffer streamlines social media marketing by offering AI-driven scheduling and performance tracking. It helps small businesses post at optimal times, generate engaging captions, and analyze audience responses. AI-based recommendations improve engagement and visibility. 

Buffer’s AI-powered automation ensures consistency and efficiency for businesses managing multiple social media accounts. It enables brands to maintain an active online presence while reducing manual workload, making it one of the best AI tools for marketing.

36. Clockwise

Clockwise is a cutting-edge AI Scheduling Assistant designed to optimize your workday. With Clockwise, you can effortlessly schedule meetings, ensuring that your calendar aligns with your priorities. It uses AI algorithms to automatically reschedule lower-priority meetings, helping you protect your focused work time. 

Clockwise is a valuable tool for professionals seeking to regain control of their busy schedules and maximize their productive hours.

37. Motion

Motion is an AI Scheduling Assistant that focuses on team collaboration and meeting efficiency. It streamlines meeting scheduling by considering participants’ availability and preferences. Motion also integrates with various collaboration tools, making coordinating meetings within your team easy. 

With features like automated agenda distribution and follow-up reminders, Motion enhances productivity by ensuring that meetings are purposeful and productive.

38. Clara

Clara is a sophisticated AI-powered scheduling assistant that offers advanced natural language understanding. It can handle complex scheduling requests, making it a valuable resource for professionals with intricate scheduling needs. 

This tool schedules meetings and provides useful insights into your email conversations, helping you manage your commitments effectively. It’s an ideal choice for those who need a high-level assistant for intricate scheduling tasks.

39. Trevor

Trevor is an AI Scheduling Assistant tailored for sales and customer-oriented professionals. It specializes in coordinating customer meetings and appointments. Trevor integrates with CRM systems and email platforms, making it easy to manage customer interactions. It provides valuable insights into customer engagement, ensuring sales professionals can prioritize and effectively prepare for critical meetings.

40. Kronologic

Kronologic is a data-driven AI Scheduling Assistant designed for businesses that rely heavily on appointments and bookings. It automates appointment scheduling, optimizing calendars for both customers and staff. It uses predictive analytics to suggest ideal appointment times, minimizing wait times and enhancing customer satisfaction. 

It’s an excellent choice for businesses in the service industry looking to streamline appointment booking and management.

41. Reclaim

Reclaim is a highly versatile AI Scheduling Assistant designed to help users reclaim their time and optimize their schedules. It employs intelligent algorithms to analyze your calendar and automatically reschedule tasks or meetings based on your priorities. 

42. Scheduler AI

Scheduler AI is a user-friendly AI Scheduling Assistant that simplifies meeting and appointment settings. It operates through a chat-based interface, making it easy for users to interact with it. 

The tool can access your calendar and provide availability suggestions, reducing the back-and-forth typically associated with scheduling. It’s an excellent choice for those seeking a straightforward, intuitive scheduling solution.

43. Sidekick AI

Sidekick AI is a productivity-focused AI Scheduling Assistant designed to optimize your calendar and enhance work efficiency. It uses advanced algorithms to analyze your schedule and suggest ways to allocate your time more effectively. It also provides valuable insights into your work patterns, helping you identify areas where you can improve productivity. 

With features like brilliant meeting scheduling and automated follow-ups, Sidekick AI aims to be your trusty sidekick in managing your schedule and tasks.

44. Bubble

Bubble is a popular no-code web app builder featuring a visual drag-and-drop interface for creating sophisticated web applications without code. It supports complex workflows, extensive databases, and a robust ecosystem of plugins and templates. With recent AI enhancements, Bubble guides users through application planning and development, significantly reducing the learning curve.

Streamlined App Development

Bubble AI generates guided lists of features and implementation strategies from natural language prompts, providing significant assistance during app development. Users can also directly integrate GPT-powered functionalities within their Bubble apps, such as text generation and image recognition.

45. Memex Tech

Memex Tech is a local desktop AI developer that enables users to generate software applications from natural language prompts. It operates entirely on the user’s machine, ensuring data privacy and offline functionality.​

AI Capabilities: Utilizes AI to interpret natural language inputs and generate corresponding code, facilitating rapid application development without manual coding.​

46. V0.dev

v0.dev is an AI-driven frontend UI builder specializing in creating React and Next.js applications. It allows users to design and develop user interfaces rapidly using AI assistance. 

AI Capabilities: AI generates frontend code based on user inputs, streamlining the UI development process.​

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Why Use AI Tools in Your Business?

AI tools can help businesses create unique, enjoyable, memorable customer experiences. For example, intelligent chatbots and virtual assistants can answer customer questions and requests 24/7. Unlike traditional non-AI chatbots, these smart assistants can learn from conversations with customers, remember the context of these conversations, and improve over time. 

AI for Personalized Customer Engagement

Instead of general responses, your customers receive highly personalized and invaluable insights and suggestions, strengthening their loyalty to your brand. Businesses can leverage AI capabilities for sentiment analysis of customer or employee feedback to find non-obvious ways to improve products and operations and reduce customer attrition and employee turnover. 

AI-Powered Analytics: Uncovering the Potential of Big Data

Today, even small businesses have to handle a lot of data daily. These unstructured records contain hidden insights that, if discovered and acted upon, can help create monetary and business value. 

AI and machine learning technologies can forecast important metrics and identify hidden patterns, anomalies, and trends that are difficult to discover using traditional data analysis methods and tools. 

AI for Enhanced Personalization

AI-powered analytics is a crucial basis for intelligent personalization. Finding hidden relations in unstructured data allows businesses to discover unknown needs and apparent customer expectations and tailor their offerings accordingly. You can also achieve higher customer demand forecasting accuracy than non-AI data analysis methods.

For instance, manufacturers can identify the correct number of goods to produce each season, ensuring precise resource allocation and improving logistics planning. 

Boosting Human Creativity with AI Automation of Repetitive Tasks 

Automating time-consuming tasks with AI allows businesses to free up their experts' valuable time for tasks that require human creativity and critical thinking. Depending on your industry, tasks to be automated can range from data entry and document processing to code testing and bug fixing. 

AI for Efficiency and Quality Improvement

For instance, healthcare professionals can automate tasks like scheduling patient appointments and entering and processing patient data, freeing time for actual patient care. Manufacturers can deploy AI-powered automation to minimize human errors and ensure consistent product quality, improving overall business efficiency and profitability. 

Even software creators try deploying AI to improve the efficiency of their products' automation testing, leaving high-stakes tasks that still require human inspection and analysis at the hands of manual testers. 

Related Reading

• How to Incorporate AI Into Your Business
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